Thursday, March 13, 2014

How Can Long Island Marketing Look At Pulse?

By Rob Sutter


I believe that there are many details to take into consideration when it comes to the efforts of Long Island marketing experts. They understand that various businesses are going to be responsible for a litany of acquisitions, which probably goes without saying. What about the idea of Pulse, in this regard, and how it has been able to impact LinkedIn? There are a couple of points to go over and I'd like to think that they are some of the most positive that can be imagined.

An article on Mashable spoke about the matter in detail and, prior to reading the article, I knew very little about the capabilities of Pulse. However, the concept of LinkedIn Pulse replaced LinkedIn Today rather recently, meaning that the previous news feature is not seen at the forefront. LinkedIn was able to acquire Pulse earlier this year for a substantial fee. It was purchased for a total of $90 million, which is one of the many aspects that Long Island marketing specialists can focus on.

Pulse, according to the article, was an independent customizable news reader, is now nothing short of a LinkedIn branch. It was rebranded by LinkedIn but you may be curious as to what the changes were as far as said rebranding was concerned. Does this necessarily mean that LinkedIn Today is going to be phased out before it is no longer seen? Quite the opposite, in fact, as it will only become a subdivision of Pulse, not only in terms of the website but the related app as well.

With so many features to take into consideration, it probably goes without saying that those in Long Island marketing will be able to cover all of them. Pulse has been utilized, in terms of LinkedIn, for the sake of sharing out articles and it is possible for users to like and share them out to others as well. Pulse also seems to bring in the idea of customization, which is an idea that is all but synonymous with social media in general. Keep this in mind when addressing robust firms, fishbat included.

There are many different aspects associated with Pulse and I am sure that most would be able to agree on the matter. LinkedIn was able to acquire the service and there are so many different points that are worth taking into consideration a well. Users have been able to make the most out of Pulse so far but is it fair to say that we have seen the extent of the growth that it can being about? From what I have seen, there is a lot more to take into account.




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