Monday, January 6, 2014

Understanding Facebook Marketing

By Meagan Smith


We all know how big Facebook has become, with millions of users using the site each and everyday its an opportunity for small and big businesses to reach a wider audience. If you been wandering about how to take advantage of this social goldmine then in this article we will give you a few tips to help you out.

Many business owners don't have a clue on where to get started, the first step would be to get yourself a fan page this is a place for you to connect with your customers and engage with other users. Believe or not through the power of social interaction you can reach a bigger audience by taking advantage of promotional tools like Facebook promoted posts.

Your success on Facebook will depend on what type of content you create and share. The slow way is to create content and let your fans to organically share your content reaching a wider audience. The fast way to generate traffic on Facebook is through paid advertising, Facebook ppc is a way to reach thousands of targeted visitors who already might be looking for your products and services.

Now let's discuss some tips to help you reduce your advertising costs and help you get more bang for your buck. Custom audiences is a way for you to target your perfect customers, you can define what age range you want your visitors to be as well their interests based on their activity on the social network. You can get started with as little as $5 a day and slowly increase your advertising budget if you start generating good results.

Growing your Facebook page organically is also important, you can do giveaways, contests and anything you can think of to entice people to signup for your email list. Facebook can be a goldmine if you use it correctly for your business. We hope you take this advice and start implementing everything we mentioned in this article to achieve better results with your business.




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