Saturday, July 15, 2017

WWE & 3 Lessons Long Island Advertising Agencies Should Take Away

By Rob Sutter

Without question, World Wrestling Entertainment is the largest company that specializes in pro wrestling. However, many people tend to overlook just how active the company is from a digital standpoint. Its social media activity is just the tip of the iceberg. If Long Island advertising agencies wish to better themselves in the long term, here are 3 lessons that they would be wise to take away from WWE.

One of the most interesting aspects about WWE, from a social standpoint, is the content it showcases. It seems like there are new posts on Facebook every hour or so, meaning that fans are constantly provided with new content. Sometimes it comes in the form of nostalgic videos. It may also take the form of clips from more recent shows. Regardless, the likes of fishbat will tell you that content is king in the digital age.

Another lesson to be learned from WWE is that there are various avenues for showcasing content. While social media goes a long way, streaming services like the WWE Network have proven useful as well. As a matter of fact, the aforementioned service has a few million subscribers that enjoy the weekly and regular programming it offers. When it comes to digital media, covering all of your bases is a must.

Lastly, your local fishbat Long Island advertising agency will know that keeping things interesting is for the best. WWE is no different, as evidenced by their focus on storylines. Whether they move fast or slow, storylines have a sense of progression. In order for this to happen, narratives have to be shaken up, which adds different wrinkles that weren't present before. The rule of thumb, for any business, is that momentum will eventually yield results.

These are just 3 reasons why Long Island advertising agencies would be wise to take notes from WWE. Digital media is huge in this day and age, as everyone is active on social media platforms. Why wouldn't you want to take advantage of these to develop your business? It's important to know how these platforms, as well as other services, work. WWE has proven itself as a digital powerhouse and it's a status that can't be ignored.

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