Tuesday, June 27, 2017

Television & The Shifts That Internet Marketing Companies Observe

By Rob Sutter


There has been something of a shift in television, as far as how we consume content is concerned. While most people still sit in their rooms, watching screens that produce images, the truth of the matter is that TV has seen changes in recent years. Some of these are more noticeable than others, but all of them have been observed by Internet marketing companies across the board. For a better understanding of what said changes entail, read on.

One of the ways that TV changed is with the inclusion of streaming services, some being more popular than others. Netflix is the name that most people know, but others like Hulu and MLB.TV have been able to provide their own catalogs. These are different from standard TV channels, which more people seem to be shying away from in favor of said streaming services. Of course, this is just one of many changes that authorities like fishbat.com can draw attention to.

Another change is the embracing of binge-watching, which has become quite popular with the advent of the streaming services discussed earlier. The fact that someone can sit down and consume episode upon episode, or movie upon movie, means that TV has become all the more engaging. As a matter of fact, it's very easy to become stuck watching multiple pieces of an ongoing series at once. It's a simple matter of how entertaining the series is.

It's also worth noting the litany of video streaming websites that people can access for free. YouTube, for example, is one of the more popular entertainment platforms in the world. There are many popular channels that, in many ways, function as channels that can be flipped between on TV. When you want to watch a new episode of a TV show, you'll want to flip over to the channel it correlates to. The same logic applies to YouTube channels, which will only grow in due time.

If you think that TV is a dying medium, it's important to note that it's not dying but instead making changes in the digital age we live in today. There are many ways to consume the content that TV channels would normally showcase. This is especially true when you consider that the Internet at large has provided us with different ways to stay up-to-date with this content. TV will never truly go away; it will only shift to acclimate to real world changes.




About the Author:



No comments:

Post a Comment