Tuesday, July 22, 2014

This Just In: Facebook Rolls Out Ads Manager For Mobile Devices

By Ayub Farooq


Do you use Facebook ads to promote your products or services? If yes, you can now use your mobile device to manage your ad campaign. Facebook is launching an iOS and an Android apps for the Ads Manager. This new feature should become available to all advertisers before the end of the summer. Users will be able to access this feature by clicking on an Ads Manager bookmark available in the app or on the mobile site.

You can use this new feature to pause or resume a campaign. This is ideal if you want to temporarily stop your ads from being displayed to users but do not have access to a computer at the moment. This could for instance allow you to make a few improvements to your campaign before you decide to resume it.

Anyone who has run a Facebook ad campaign knows that it is an ongoing, interactive project that needs almost constant modification, supervision and monitoring to be successful. Because of the format and functions Facebook offers its publishers, you can see in real time how an ad is performing and modify it if need be. The ability to accomplish all of this on the go will help campaigns be more successful and yield more likes and leads from the ads.

But if you're still in the Facebook ads game, then you haven't missed out or lost much. If anything, this is good news for you. With a new mobile way of dealing with your ads, you no longer have to plan your day around managing them.

The app also gives you the possibility to respond to alerts for your campaign. This new tool makes managing your campaign even easier than before since you can control your campaign and review insights while you are on the go. You should download the app and test these new features.

You can check the number of users who have seen your ads and keep track of how many users are clicking on your ads. This is a good way to get an idea of how successful your campaign is.The Facebook Ads Manager will make managing your campaign a lot easier. You should download the app and start familiarizing yourself with the different features.




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