If there's one benefit to the Internet that outranks the others, it's that it has made information easy to find. This is due in large part to the various search engines that we use to consume such information, with some websites ranking higher than others. Long Island SEO plays a pivotal role, but the technologies associated with this continue to change. Voice search continues to grow in importance, and for those looking to take advantage of this capability, follow these pointers.
If you're looking to make voice search part of your SEO strategy, focus on certain phrases. One of the benefits of virtual assistants like Siri is the fact that they respond to questions like human beings would. To frame this, you might ask Siri, "Where can I get a burger around here?" They will bring up relevant results in response. These phrases matter in voice search as well, but it's just one of the many factors that companies such as fishbat will account for.
Next, word counts should be as brief as possible. Voice search questions and answers tend to be under 20 words or so, which means that the shorter these are kept, the better one's SEO will be. If you were to ask your phone a question, chances are that you'll want to spend as little time doing it as possible. Most, if not all, smartphone users will have the same mindset. Such a mindset can positively impact SEO in the long term, too.
Third, keep the terminology as basic as possible. Even though you may have a comprehensive understanding of language, as it relates to your industry, you must always keep your audience in mind. They may not comprehend the same terminology that you do, which is why you should keep layman's terms in mind when perfecting voice search. Putting yourself in the shoes of a prospect will help this process move along smoother.
Voice search is growing in importance and it's safe to say that more businesses will focus on it moving forward. Despite this, it's far from the only method that will get your site to rank higher. Other practices include, but aren't limited to, responsive web design, steady link building, and content creation. Such practices, as well as others, come together to create solid SEO, which speaks volumes about its layered approach.
If you're looking to make voice search part of your SEO strategy, focus on certain phrases. One of the benefits of virtual assistants like Siri is the fact that they respond to questions like human beings would. To frame this, you might ask Siri, "Where can I get a burger around here?" They will bring up relevant results in response. These phrases matter in voice search as well, but it's just one of the many factors that companies such as fishbat will account for.
Next, word counts should be as brief as possible. Voice search questions and answers tend to be under 20 words or so, which means that the shorter these are kept, the better one's SEO will be. If you were to ask your phone a question, chances are that you'll want to spend as little time doing it as possible. Most, if not all, smartphone users will have the same mindset. Such a mindset can positively impact SEO in the long term, too.
Third, keep the terminology as basic as possible. Even though you may have a comprehensive understanding of language, as it relates to your industry, you must always keep your audience in mind. They may not comprehend the same terminology that you do, which is why you should keep layman's terms in mind when perfecting voice search. Putting yourself in the shoes of a prospect will help this process move along smoother.
Voice search is growing in importance and it's safe to say that more businesses will focus on it moving forward. Despite this, it's far from the only method that will get your site to rank higher. Other practices include, but aren't limited to, responsive web design, steady link building, and content creation. Such practices, as well as others, come together to create solid SEO, which speaks volumes about its layered approach.
About the Author:
To learn more about voice search and SEO, please consult fishbat today.. Also published at Voice Search Tips To Improve Long Island SEO.
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