Nowadays there are many more ways to get your brand known than there were just a few decades ago. The Internet has made life so easy, with social media channels and the ability to build your own website. But as the owner of a local business you should not forget traditional advertising methods such as mobile billboard trucks.
Companies of all sizes still use billboard advertising and it is still a very good way to get your brand seen. Most boards however are by the side of the highway or on the side of a building, prime locations being more expensive. Although this method works it is very static. You need to try billboards that move.
For sure you have seen billboards that drive past with bright posters on, often playing music. You will notice them and you will read what they say. So think about this logically. If you read what's on display, then your brand should be up there too.
Trucks that go round towns are a perfect short term way to advertise. Perhaps you are going to be at a trade-show or you have a sale on. You don't want to be advertising the same thing week in week out. This is a one-off campaign to get people to notice you. Attention grabbing, you will promote yourself and what you do.
A brand will only reach its full potential if you use all the methods possible to promote it. This will include static signs, email marketing, flyers, and online methods. Do no think that the internet has replaced these types of marketing. It is simply not true.
So consider using a mobile billboard for a week or so prior to your new launch, concentrating on the local area. The areas you cover will depend on how far you expect visitors to travel to come and see your event or launch.
So, next to find a design team who will print what you need. Don't forget to use your company logo and make sure that your advert is bright and the writing is big and bold. People won't have the chance to stop and read what your board says. So just a few sentences in bold will do the trick.
Choose the services of the same design team that takes care of your posters and flyers and the rest of your marketing techniques. Having a consistent message is crucial when you want to gain the support from the local community. Flyers and posters should have the same logos and colour schemes.
A truck driving around with a megaphone is an excellent way to get people to notice you. As a new business, it is a way to make a positive impact in the community. As the owner of an existing business it is a way to remind people about what you do and why you are the best company to turn to for a product or service. Make sure that your advertising is bold and bright but not evasive. You don't want to be known as the annoying brand that has a loud megaphone. With the help of professionals for your campaign you will make a lasting impression that is positive and will really contribute to your brand.
Companies of all sizes still use billboard advertising and it is still a very good way to get your brand seen. Most boards however are by the side of the highway or on the side of a building, prime locations being more expensive. Although this method works it is very static. You need to try billboards that move.
For sure you have seen billboards that drive past with bright posters on, often playing music. You will notice them and you will read what they say. So think about this logically. If you read what's on display, then your brand should be up there too.
Trucks that go round towns are a perfect short term way to advertise. Perhaps you are going to be at a trade-show or you have a sale on. You don't want to be advertising the same thing week in week out. This is a one-off campaign to get people to notice you. Attention grabbing, you will promote yourself and what you do.
A brand will only reach its full potential if you use all the methods possible to promote it. This will include static signs, email marketing, flyers, and online methods. Do no think that the internet has replaced these types of marketing. It is simply not true.
So consider using a mobile billboard for a week or so prior to your new launch, concentrating on the local area. The areas you cover will depend on how far you expect visitors to travel to come and see your event or launch.
So, next to find a design team who will print what you need. Don't forget to use your company logo and make sure that your advert is bright and the writing is big and bold. People won't have the chance to stop and read what your board says. So just a few sentences in bold will do the trick.
Choose the services of the same design team that takes care of your posters and flyers and the rest of your marketing techniques. Having a consistent message is crucial when you want to gain the support from the local community. Flyers and posters should have the same logos and colour schemes.
A truck driving around with a megaphone is an excellent way to get people to notice you. As a new business, it is a way to make a positive impact in the community. As the owner of an existing business it is a way to remind people about what you do and why you are the best company to turn to for a product or service. Make sure that your advertising is bold and bright but not evasive. You don't want to be known as the annoying brand that has a loud megaphone. With the help of professionals for your campaign you will make a lasting impression that is positive and will really contribute to your brand.
About the Author:
Discover the benefits of using mobile billboard trucks to promote your business by visiting our official website today. To check out our image gallery and know more about our human walking billboards, go to http://www.illuminatedmobile.com/led-billboard-trucks-final now.
No comments:
Post a Comment