Tuesday, March 19, 2019

Long Island SEO: How To Handle The 3 Biggest Website Criticisms

By Arthur Williams


No matter how proud you may be of your company's website, this doesn't take away from the possibility of improvement. Anyone that works in Long Island SEO will tell you that if a site isn't expertly designed, it will stand a lesser chance of ranking. Ergo, you'll reach fewer people. When it comes to the complaints that the average user would have about a website, here are the 3 most common ones, and now they should be addressed.

"Your website takes too long to load." When it comes to websites and SEO, performance cannot be overlooked. According to reputable authorities on marketing, www.fishbat.com included - slow performance can be attributed to different factors. Perhaps there are multiple plugins installed; you may be able to remove them and not negatively impact your site. Maybe you can remove some of the more intensive types of content, video included. These are just a few ways to improve your site's overall performance.

"It's difficult to find what I need." Another complaint that a user may have can come down to navigation. Every website designer understands the importance of finding information as quickly as possible. Not only does extensive navigation make the user experience frustrating, but the user in question may end up clicking away without finding that they were looking for. This is yet another criticism that should be addressed.

"The website appears cramped or difficult to read on my phone." This can be attributed to a lack of responsiveness, which allows websites to adjust based on the devices they're being accessed through. For example, if you visit a site on your smartphone, you will still be able to access information through the smaller screen. The more responsive a site is, across a number of devices, the better it will perform, even beyond SEO.

As you can see, there are quite a few criticisms that a user would have regarding a website that they visit. They should expect a smooth experience, whether the goal is to find information, make a purchase, or sign up for a newsletter. Web design plays a pivotal role in the business world, especially as more and more people rely on their smartphones for day-to-day life. Don't overlook these criticisms; they could make all the difference for your site.




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