Tuesday, September 12, 2017

Long Island SEO: 4 Things To Know Regarding Product Pages

By Rob Sutter


Ecommerce consists of numerous products pages, some of which will strike your interest more than others. Regardless, it's important to note that the best pages tend to benefit from Long Island SEO. There's no denying the importance of search engines in the digital age that we live in, meaning that the pages in question should be optimized for this purposes. Here are 4 of the best ways that it can be done.

First and foremost, make sure that your product descriptions are content-rich. Not only should the descriptions in question feature keywords you'd like to rank for, but they must provide value to your potential customers. By creating better descriptions, your product pages will rank higher, which is one of the many goals that companies like fishbat can help you reach. This is just one of many steps involved in a Long Island SEO strategy.

Next, make sure that you allow for reviews on your product pages. If you're on Google and you search for an item to buy, perhaps you'll see a star rating underneath the title. This star rating is an accumulation of the reviews left by previous customers, and to say that it catches the eye would be an understatement. As a matter of fact, if you allow for ratings and reviews alike, you'll see more clicks in the future.

What about the titles that your product pages have? You'll want them to be as unique as possible, which can be difficult when you consider that virtually everything has been done already. This doesn't mean that you shouldn't switch up how your titles look. Keep in mind that they should stay relevant to whatever it is you're trying to sell. If you follow these rules, you'll be able to generate more clicks and gain SEO juice.

What might be the most important step to follow is the testing of your product pages. After all, they may not perform as well as you'd like, which can have a negative impact on rankings. If your pages have broken links, fail to quickly load, or aren't responsive across different platforms, they won't show up when potential consumers perform Google searches. In order to avoid this mishap, test out your pages before they launch.




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