Monday, February 19, 2018

Bing & The Long Island SEO Benefit It May Provide

By Paula Hess


When you're talking about search engines, it's safe to assume that Google will be the name that others commonly think about. This doesn't mean that it's the only game in town, as Bing is well-known in its own right. However, a common Long Island SEO claim is that it doesn't provide enough value. Is this necessarily the case? By the end of this piece, you'll have a better understanding of the overall value that Bing brings to the table.

Google is the most used search engine, but this doesn't mean that it can't be supplemented by others. As a matter of fact, those that are active in Long Island SEO can make the claim that Bing complements matters from a client standpoint. When clients can rank on various search engines, awareness increases, which can result in more business. For this reason alone, alternative search engines shouldn't be quickly disregarded.

Next, it's important to note the connection that Bing has with Microsoft. Xbox Live is one example of how widely popular the latter is. According to reputable authorities on marketing like fishbat.com, Xbox Live is used by more than 55 million people, meaning that it wouldn't be far-fetched to reach these very people online. This leads to more awareness, which will only benefit your brand and the business you see online as well.

If you're planning on using Bing Ads - and you should if you have the means - they can be easily managed. Not only can you log on and assess them in rapid fashion, but you can also monitor them wherever you are. This is largely due to the mobile accessibility associated with the ads in question. When you can keep track of your ads on your phone, from virtually any location, it provides a greater level of convenience.

As you can see, Bing can provide Long Island SEO value to those that take the time to learn about it. Search engine optimization hinges on various factors, and it's not like Google is the only piece of the larger puzzle. Bing deserves its own spot, despite its smaller scope, and you may be able to find a spot in its rankings as well. It's a simple matter of the work you put in, not to mention how soon you roll out your efforts.




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