Sunday, March 31, 2019

Important Tiktok Questions To Ask For Long Island Advertising Success

By Paula Hess


If you've been keeping up with app-related media, you might have been hearing the name "TikTok" pop up every now and then. To say that this program matters would be an understatement, as it's been quite popular among younger audiences. What you may not know is that it may be possible to leverage it for business purposes before long. Here are some of the questions to ask about TikTok that those in Long Island advertising can answer.

"What, exactly, is TikTok?" For those that don't know - and companies like fishbat can provide additional insight - TikTok is a mobile app that's designed for sharing short videos. Unlike Snapchat, for example, TikTok seems to be more focused on music. In fact, videos where users lip-sync to popular tunes are common. However, as it becomes a bigger platform, it may become something of a vehicle for business endeavors.

"Are there other forms of content, outside of lip syncs, on TikTok?" Yes, TikTok is known for offering a plethora of content outside of comedy and music segments. It has also become home to a litany of videos featuring athletic feats. These range from hurdles, deadlifts, and parkour, just to name a few examples. What this means is that if you think TikTok is all about lip syncs, and nothing more, you may want to look into this platform further.

"Who uses TikTok the most?" When discussing audiences, it's important to note that TikTok is largely used by those in their early to mid-20s. Furthermore, it would appear that TikTok's audience is largely female. The app originated in China, but has since seen popularity in other parts of the world, the United States being among the most prominent. These details should provide you with an understanding as to who uses TikTok the most.

As you can see, there is quite a bit to learn about TikTok, from its overall premise to the groups that it attracts. Even if you're not into the prospect of recording yourself lip-syncing to a song you like, you may still want to keep an eye on it. TikTok's growth seems continuous, so to simply ignore it would be nothing short of an oversight. By focusing on said platform in the long term, you may be able to capitalize on opportunities you wouldn't have otherwise.




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